Artistic rendition of the Arabsat-5C satellite, image courtesy of Astrium.
…., which is a grouping of premium Arabic channels from the Arab States Broadcasting Union (ASBU) available anywhere in the world, is now located on the 5C satellite over Africa. This satellite, ARABSAT’s newest, was launched in September 2011. GlobeCast – ARABSAT and ASBU’s partner for the worldwide distribution of the GAB – is providing all the technical services required for end-to-end delivery. The terrestrial delivery is done from Amman by Jordan Media City. This service via ARABSAT replaces the bouquet’s previous distribution.
Since the launch of their partnership in 2004, GlobeCast, ARABSAT and ASBU have expanded the Global Arabic Bouquet’s potential viewership and footprint, offering a single global coverage to ASBU members. Philippe Fort, Chief Operating Officer of GlobeCast says, “We are pleased to work with our long-time partners ARABSAT and ASBU on optimizing the delivery of this bouquet of premium Arab content to households across Africa. We’re looking forward to the bouquet’s success in this growing market.”
Khaled Balkheyour, ARABSAT President and CEO, said “Our partnership with GlobeCast has been strengthened with the successful launch of ARABSAT 5C as our fleet is becoming part of the global distribution network of Free-to-Air Arabic channels managed by GlobeCast, specifically the ARABSAT/ASBU Global Bouquet.”
