More than just occasional use (OU), an extended use service agreement, has been signed between Asia Satellite Telecommunications Company Limited (AsiaSat) and Globecast.
Globecast, a global solutions provider for media, for more than 15 years has been a long standing customer of AsiaSat, with affiliates in Asia, Europe and the world who use the comprehensive C- and Ku-band capacity across AsiaSat’s fleet for the distribution of news content and sports events for their clients. These media partners are major international broadcast networks and premium sports-right holders.
AsiaSat 5 maintains a strong penetration into the Asian TV market and its global C-band footprint makes it the favored satellite for OU service in the region, as it serves Asia-Pacific in a single beam. The service provides Globecast coverage of live sports including the AFC soccer events, golf tournaments, Asian Beach Games, Baseball World Cup as well as broadcasting live news events such as the ASEAN summit.
AsiaSat's AsiaSat 5 provides Globecast with a primarily HD delivery of OU service to its customers, alongside transmission solutions from Globecast such as its one-stop service that offers global coverage for SNG and turnaround capabilities for TV distribution service.
Francis Rolland, EVP Satellites & Strategic Projects of Globecast, said, “There is a trend to deliver bigger and better coverage of large events each year. And Globecast confirms once again its role as a key player for the transmission and distribution of the world’s greatest sporting events by renewing our partnership with AsiaSat to keep providing a one-stop service including satellite capacity and uplinking over Asia.”
Barrie Woolston, Chief Commercial Officer of AsiaSat, said, “I am very pleased that Globecast has chosen AsiaSat as a long-term partner to provide high-quality, tailored broadcast and content delivery solutions to its clients. I look forward to bringing even more value to this strong partnership that enables excellent distribution of content across the Asia Pacific.”
