[SatNews] RRsat Global Communications Network Ltd. (NASDAQ: RRST) has successfully completed broadcasting the International University Sports Federation (FISU) Summer Universiade’s live events and programming in HD for The Global Video Network (TGVN), a fully distributed entertainment network owned by BTI Events. The games and supplementary materials were delivered from Kazan, Russia to ESPN for broadcast on ESPNU and ESPN3.
FISU Summer Universiade is an international sporting and cultural festival that is staged every two years in a different city. Almost 10,000 student athletes, representing universities from about 160 countries throughout the world, participated in hundreds of games and events over the 12 days of the Universiade. RRsat was engaged by TGVN to deliver 65 live games as well as additional programming to ESPN, using cost effective solutions that successfully delivered up to 4 simultaneous live events.
“In RRsat, TGVN found an outstanding partner for delivering live Summer Universiade games from the city of Kazan in HD,” said Craig Jonas, COO of TGVN. “RRsat met our rigorous demands to deliver multiple games concurrently in real time, together with supplementary material, without a hitch—and at reasonable cost.”
“We were pleased to provide TGVN with an excellent and cost-effective solution for delivering the Summer Universade games to ESPN,” said Avi Cohen, Chief Executive Officer of RRsat. “The games provide an important opportunity for university students to demonstrate friendship and sportsmanship with their counterparts from around the world, and we are proud to have played a part in making them available to viewers.”
Aaryn Ellenberg of Team USA drives against Anastasiya Loginova of Russia in the Gold Medal Universiade game won by USA 90-71. Aaryn attends the University of Oklahoma.
