Once again, Orange customers will be able to follow this year’s Tour de France in three ways — via their TVs, PCs and mobile phones.
For the Tour de France 2009, Orange will deploy fiber-optic cable along the entire race route along with a high-end WiFi network, creating the best possible mobile communication system for the press and all other professionals working on the Tour.
Orange will also give its customers the full Tour experience through exclusive high-quality content across its TV, PC and mobile platforms.
Throughout the Tour de France 2009, Orange Sport Info (channel 19) will be on the spot, providing daily news flashes including: Every morning, from 7am, a special feature about the day’s stage: the day’s route, the main challenges and the riders to watch.
Every evening, after the stage has ended, a special feature summariz ing the day’s main events: stage summary, highlights, rankings and finish-line reactions from the day’s main riders.
In addition, there will be regular features from our two special Tour correspondents: rider profiles, an insider’s look at the race, and interviews with riders and those following the race (former riders, team managers, team staff etc.).
As well as Orange Sport Info and the Tour legends documentaries, Tour fans will find the following content on the orange.fr portal: near-live race highlights, along with video summaries of each stage; a daily stage review by an expert commentator, along with graphics; and compilation packages, featuring race highlights and archive images. As well as Orange Sport Info, users of the Orange World portal will be have exclusive, near-live access to video highlights and stage reviews.
The Tour de France 2009, which starts in Monaco on Saturday, July 4, 2009, is a new challenge for France Télécom.
