WTA (World Teleport Association) will be presenting two panels during the upcoming IBC 2009, with the generous support of members SES ASTRA and Newtec.
The first panel is entitled Adapting Your Business to the Global Video Content Cloud and will be conducted on September 12, from 4:00 to 5:00 pm, at the SES ASTRA booth (1.B51). The history of video content distribution is about separate, tightly-controlled, high-quality circuits connecting point-to-point for contribution or point-to-multipoint for distribution. The future of video content distribution will increasingly be in the “Cloud” — an Internet-modeled system in which content enters as data packets, finds its way to its destination, and reassembles itself.
The second panel will be Bracing for Change Without Going Broke: Future-Proofing the Broadcast Center, to be held on September 13, also from 4:00 to 5:00 pm, at the Newtec booth (1.A49). From HDTV to VOD, IPTV, and mobile video to Web television, broadcast distribution is undergoing a radical change, as is the underlying broadcast business. For new services, revenue models are unproven, which makes investing in infrastructure to support distribution a major challenge.
For further details, head over to the WTA Web site to learn more about these two panels.
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