Harmonic (NASDAQ: HLIT) has announced that Nilesat, a leading satellite operator and broadcast service center in the Middle East and North Africa, has deployed a multi-channel automated playout system from Harmonic.
Harmonic's integrated media server, storage, transcoding and playout automation solution speeds up the operator's extensive workflow, providing increased reliability, storage capacity and scalability at a low total cost of ownership.
In Europe, the Middle East and Africa, the market for free-to-air broadcast TV services is expected to grow at a CAGR of 11.8 percent between 2016 and 2024, according to Transparency Market Research. The Harmonic solution consists of Spectrum™ MediaCenter servers, MediaGrid shared storage, a ProMedia® Carbon file-based transcoder and Polaris™ Elite playout automation system based on Pebble Beach Systems' automation platform. Harmonic's multi-channel automated playout system will ensure that Nilesat can take advantage of the growing revenue opportunities in the region by speeding up the workflow, enabling quicker channel launches and reducing the cost to store premium content.
Ian Graham, the Vice President of Sales, EMEA and LATAM, at Harmonic stated that due to the massive amount of content that Nilesat delivers, automating the playout workflow is essential from an efficiency perspective. They selected Harmonic solutions based on the firm's reputation in the market for reliability and after-sales support reinforced by an extensive reference list. With Harmonic's integrated playout system at the heart of their workflow, they can bring new channels to air faster than the competition.